Logo Design – Complete Toolkit
Work faster, better, easier. Do more with less effort. Everything you need today and may need tomorrow in the logo design process.
Your benefits:
Novice: Boost your learning process. Discover how to carry out a successful logo design. Each step is enhanced by an example with additional commentary. See what to do and what to avoid in the creative process.
Intermediate: Revise your knowledge and eliminate potential bad habits that affect the overall quality of work. Increase your market value as a better logo designer. Attract more quality clients and increase your income.
Professional: Work more efficiently with less effort. Everything you need regarding logo design in one organized place. Save time on export and file preparation. Enrich your collection of materials.
What is included:
+ LOGO STARTER
Build the right foundation for a successful outcome. Establish trust in the early stages of a new project. Prepare the persuasion component for the presentation stage.
Briefing
Ask the right questions and win over the client.
Briefing contains:
- Digital Version (Source File + Template)
- Print Version (Source File + Template)
- Text Version (PDF + RTF)
- Guide how to prepare PDF with editable text fields
Workshops
Maintain an appropriate level of communication with the client. Develop precise guidelines that will help you in the creation process and increase the chance of finding the right solution.
Workshops contains:
- Clean (Source File + Template)
- Example (Source File + Exported PDF)
Benchmarking
Generate more and better ideas. See what elements you should pay attention to while analyzing the competition and developing a creative background.
Benchmarking contains:
- Clean (Source File + Template)
- Example (Source File + Exported PDF)
+ LOGO TESTER
Minimize the chance of creating a logo with defects. Find out what aspects you should be aware of when creating a conception. Test the logo on various mockups.
Logo Tester contains:
- Complete (Source File + Template)
- Essentials (Source File + Template)
- Example (Source File + Exported PDF)
+ LOGO PRESENTER
Sell your idea. A good logo is 50% of the success. You have to present it properly. Show how it works.
The worst thing that you can do is to send to your client 2 or 3 logo conceptions in a single image file without any explanation with a question: “Do you like it?”
I prefer a single-conception presentation. How many conceptions you want to present is up to you but present them live each at a time.
However, a multi-concept template has been prepared.
You can additionally use this template to present your projects in a portfolio.
Logo Presenter contains:
- Complete (Source File + Template)
- Essentials (Source File + Template)
- Various Concepts (Source File + Template)
- Example (Source File + Exported PDF)
+ LOGO EXPORTER
Save hundreds of hours on exporting files every time the client need version that was not included at the beginning. Focus on designing and leave the export to a carefully prepared template.
Logo Exporter contains:
- Clean (Open File + Template)
- Digital Extension (Open File + Template)
- Example (Open File)
- Example test exported files (ZIP File)
- Guide how to use it (PDF)
- Exporter settings and how to change them (PDF)
Export capabilities:
— Color Formats
- RGB for digital
- CMYK for print
— Logo Structure
- Horizontal
- Vertical
- Sign
- Logotype
- Emblem
- Claim
— Color Versions
- Full Color
- Single Color
- White
- Black
— File Formats
- JPG
- PNG
- TIFF
- SVG
- EPS
— In addition for digital purposes there are 2 more sizes:
- Medium (M)
- Small (S)
+ LOGO BOOK
The final stage of logo design work and the conclusion of your collaboration with the client. The main purpose of the Logo Book is to both describe the construction of the mark and to protect the logo from incorrect use.
The template is provided with universal rules that you can easily apply to your projects, saving you a lot of time.
The last section provides a style guide, i.e. rules for using the logo on real examples such as promotional materials, social media, or banners.
Logo Book contains:
- Complete (Source File + Template)
- General (Source File + Template)
- Essentials (Source File + Template)
- Style Guide (Source File + Template)
- Example (Source File + Exported PDF)
+ LOGO UTILIZATION GUIDELINES
Unfortunately, the reality shows that sometimes clients forget about such things as logo book or brand book and the logo that we created is inappropriately used.
Prepare a print-ready portable version of the Logo Book. A 2-page condensed pill of key guidelines can save your logo. Secure appropriate treatment of your work.
Logo Utilization Guidelines contains:
- Clean (Open File + Template)
- Example (Open File + Exported PDF)
+ 3 LOGO EXAMPLES
To give you a better understanding of how to present the logo, 3 examples with different objectives and outcome have been prepared. Each example contains an open file with the structure, appropriate versions of the logo, etc.
+ LOGO DRAWING GRIDS
The most popular grids for a logo design with open file and guide how to modify them.
+ LOGO PRINT-READY CHEATSHEETS
PDF files containing points to be aware of when exporting a logo and appropriate file formats.
+ LOGO DESIGN – CONSTRUCTION FLAWS
As you grow and improve your skills as a graphic designer, you begin to understand how to form a structure for a logo. I have prepared 18 mistakes you can make when creating a logo and how to avoid them.
+ PRACTICAL LOGO DESIGN TIPS
20 tips touching on various aspects of logo design.
+ MATTERS TO EXPLAIN TO YOUR CLIENT
Sometimes clients may have inappropriate assumptions about what logo design looks like. Then it is good to clarify these fundamental matters at the very beginning.
+ TEMPLATE CONFIG FILE
The entire toolkit structure is based on this file.
It contains UI elements, typographic system, grid, theme structure.
It’s very easy to make adjustments.
+ EASY TO ADAPT DESIGN
4 examples of how you can change the design.
Keep in mind that this only example of how you can adjust the design to your needs.
+ ADJUSTED TEXT STYLES
Digital(available in two sizes) and converted print version.
The One Typographic System to rule them all.
+ PDF GUIDES
Even if you are just starting with the software - I got you covered.
I have prepared several guides e.g: How to modify grids, how to implement typographic system, how to use templates, how to work with the client etc.
+ EXTRAS
Mockups, social media template, and more.
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Logo Design Complete Toolkit update 1.1:
https://fircyk.gumroad.com/p/logo-toolkit-update-to-version-1-1
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This toolkit may also help you to:
- Verify if you have a similar vision of working on the project with the client
- Explain the role of the logo in a brand’s life
- Determine a more productive design process
- Maintain control over artistic direction
- Reduce the number of design modifications(revisions)
- Increase the chance to collaborate on further client projects
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This is a summary of my 13 years of experience as a graphic designer and what I’ve learned about logo design. I was testing various methods on how to work throughout these years and this toolkit combines the best of functionality and know-how.
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Free version:
https://fircyk.gumroad.com/l/logodesigntoolkitfree
Frequently Asked Questions:
Affinity Version?
Files are both Affinity Designer V1-version and V2-version fully compatible.
In case of any future problems, I guarantee a free fix.
Is this for macOS or Windows?
Both.
Is this toolkit for total beginners?
Keep in mind that this is not a logo design course on how to start from scratch. You need to have a basic knowledge about affinity designer and how to design.
I would suggest checking out tutorials made by the developer of the software here: https://affinity.serif.com/en-gb/tutorials/designer/desktop/
*Unique Reusable Artboards? What does that mean?
Artboards you use to create content.
The total number of artboards(commentary, tips, etc.) is much higher.
Why is this so expensive? I can’t afford this.
The target audience for the Logo Design – Complete Toolkit is young graphic designers that want to invest in tools that save them time and improve their craft.
For a student or hobbyist, I can understand why the price may seem expensive, especially if you are designing brand marks from time to time for clients that want something fast and cheap. This product is for ambitious people that want to progress with their skills, increase their market value and make logo design for a living.
Are you planning any future updates?
Yes!
I am planning at least 2 major updates.
I want to add a wide version to the Logo Presenter(16:9)(v1.1 update), now it's standard(4:3), expand construction mistakes, add more extras, prepare a dedicated logo book version for print, and more.
Are you planning to convert this to another graphic design software such as Adobe XD, Corel DRAW or Figma?
No.
But you can do a conversion on your own for personal usage.
Please see the license terms included in the downloaded file.
How do I submit feedback?
You can e-mail feedback to support(at)fircyk.it
What is the refund policy?
If for any reason you feel that the description is misleading or you have made a purchase by accident or there were problems with payment, please let me know here: support(at)fircyk.it